Articles

IS YOUR LABEL PRINTER TALENTED?


You might be working with a label printer now, but have some concerns regarding the quality of work you are receiving. If that is the case, you will need to find out whether or not your label printer is doing a good job or not. The only way to tell is by trusting your own instincts enough to look into the matter a little more deeply and to make a few key comparisons.

First, look at your labels alongside of your leading competitors. Are you impressed? If not, why not? What could be better about your labels? What is your competition doing in terms of labelling that you have overlooked? If the material you have compares favourably to the work of others, you may still have a problem, but at least you do not have to worry that the problem is making fall behind “the other guys.”

Next, look back over you past interactions and find out whether your requests have been consistently implemented in a timely fashion. Customer service is a critical part of being a label printer, and your printer should have met all of your needs. If not, it may be time for a change.

Finally, trust your instincts. You may be wrong, but if you feel like something is not right about your label printer’s work, you are probably right. The same goes for this situation. If you feel like things are not quite right, it is time to investigate while keeping those reservations in mind. A good label printer can be very helpful. Do not settle for anyone less than truly talented. If you aren’t sure whether your label printer is talented, now is the time find out!

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Etiquette holds accreditation at the highest level of BRC IOP

Etiquette holds accreditation at the highest level of BRC/IOP - the global standard for packaging and packaging materials - and as SEDEX members Etiquette supports sustainable and ethical supply chains.