Sessions of York has developed the Kangaroo self adehsive label, in which a small label can be cut out of a larger label.
Kangaroo labels are pre-printed for later overprinting on demand. Once the man label is removedd from the liner, it is applied to the outer case of the product, but it incorporates other secondary labels, which remain integrated with the main label until they are subsequently required.
Precise die cutting through both the facestock and the backing paper enables the secondary labels to remain in place until required.
A variable quantity of secondary labels can be included and can be applied to other cartons throughout the manufacture, storage and use of the product.
A spokesman say, "The Kangaroo label provides customers with a product that has many functions for packaging".
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